Concept:
A self-contained bicycle helmet that uses sculpted 3D relief to mimic a human head turning to glance over the rider’s shoulder. It exploits a primal social cue, eye contact, to influence driver behaviour and increase overtaking distance.
Design:
• Integrated 70-degree “glance” sculpted into the rear of the polycarbonate shell, angled for right-hand-drive traffic.
• Shallow relief (3–5 mm) forms a cheek, brow, and recessed eye cavity, catching light to simulate motion.
• Matte or satin finish to emphasise contour shadows.
• Reflective film inside the eye recess produces a subtle glint under headlights.
• Aerodynamic vent layout retained; no protrusions or clip-ons.
• EPS liner unchanged, maintaining full compliance with standards under self-certification.
Function:
Creates the illusion that the cyclist has already seen the approaching vehicle, prompting drivers to give wider berth and brake earlier. Works passively, requires no electronics, sensors, or power.
Manufacture:
• Standard in-mould PC/EPS helmet shell, with modified rear cavity in tooling.
• One mirrored variant for left-hand-drive markets.
• No added parts, wiring, or maintenance.
Market position:
Urban commuter and safety-conscious recreational riders who dislike gimmicks but appreciate behavioural design. Retail pricing aligned with mid-range helmets (AUD 120–150).
Key advantage:
Psychological visibility rather than physical bulk. It doesn’t flash, beep, or record, it simply makes drivers behave.
🙂
by Actual_Requirement58