Only intro and outro are in German (with subtitles). The rest of the video is in English so bear with me. I visited Zoceli Bikes in the Czech Republic and had the chance to talk with Martin, the quiet mind behind the brand. Martin might be shy, but his passion for steel bikes speaks louder than words.
In this video, we talk about how everything started, why he began building frames, and how the VYSOKO, NAOISM, and NARUM models came to life.
He explains his philosophy, his design process, and why Zoceli bikes aren’t just steel copies of Santa Cruz – they have their own unique identity and soul.
If you love handmade steel frames, trail and enduro bikes, and authentic craftsmanship from Eastern Europe, this one’s for you.
#zoceli #mtb #steelisreal
00:00 Parts & THE bike
00:38 Intro
02:07 Entering the workshop
02:57 The first frame(s)
04:04 It’s NOT a copy of Santa Cruz…
05:00 and why made of steel
05:13 The Birth of a Brand Idea
06:05 From One Frame to Hundred(s)
06:24 Production Location
06:39 The Founder’s Role
07:00 The story behind the Vysoko…
07:45 and its technical details
13:19 Pinkbike article yet no impact on sales
13:57 Special looks and a lot of questions at the bike park
14:21 Martin and his wife, a one man and women show
15:48 and more technical details…
20:51 any color you like and the pricing
21:36 No testival events planned
21:45 Where do the customers come from?
22:09 Lead time for frame delivery
22:55 One year of riding the prototype
23:22 Lifetime warranty…
23:39 and how it works
24:26 Naosm and its technical details
27:49 No Columbus or Reynolds tubing
28:40 No E-Bike, just riding
31:01 A lot of sponsoring requests…
31:24 … but no spots available on the team
32:00 Downcountry frame soon?
32:31 One bike to do it all
33:47 only frames for now
34:51 time needed to build a frame from scratch
36:08 Martin likes to work alone
36:56 What happens with frame #1?
37:35 Bespoked media representation
38:46 and more emails?
39:24 Martins favorite type of trail
40:37 Parking lot test of the Vysoko
42:16 Outro
17 Comments
What do you think about the Vysoko?
Traumbike!
Super anstrengend zuzuhören, bissl sehr schwaches Englisch von Martin
Much love to Martin ! Best dude ! I love my Zoceli Narum ! Best frame i've ever had. Without a number on it 😉 🇦🇹
Beautiful bikes, I really want one someday.
I love these Frame ❤ Sooo clean and that’s with High VPP and I love Steel
The zoceli frames are on the very short list of frames i'd be interested to buy if i had the spare cash! They are gorgeous.
they zpeak zee german in the check rep
Thank you for you stuff and your visit!
I really hope Zoceli will produce DH frame. Soon.
Nice wheels 🙂 Krásne kolesá Kastar rovnako Češký výrobok. Musím si toho viac naštudovať o Zoceli. Zachitil som ten bicykel v nejakom custom hodnoteni bicyklov a teraz mi tu po, uff asi pol roku vyskočilo toto video. Som rád že ste navštívili toto miesto a natočili toto video.
Liebe die Räder hoffentlich wird das nächste ein vysoko
absolut cool zu sehen…was für ein toller bemerkenswerter kluger Mensch. Danke dir
Very nice guy, hope he will have a lot of customers and many fun at work.
On the virge of collapse of the German manufacturing, the first scouts travel abroad to former "Protektorat Böhmen und Mähren" to get isnpisration on how are things really done. BACK TO ROOTS
Jezus why do you let this mofo into your skunk works. Prober se vole, kopes si hrob!
Internet and Youtube is FULL of people who do "reports" on someone who DOES something REAL. These people serve as a HOST to these internet PARASITES. The world is full of REAL WORK denying individuals who just FEAST on work of others.