Ian McBride reveals the fueling strategy, training regime, and bike setup that helped him outpace Storm Floris during the 2025 London-Edinburgh-London (LEL) ultra-cycling event. Amid oppressive winds that halted the northward journey of over 2,000 riders, Ian stood alone: the only participant to reach Dalkeith near Edinburgh, riding through the storm’s fiercest onset before the Scottish northbound leg was officially cancelled.

At the Hawick control I’m a volunteer, and Ian he shares his insights and key tips for endurance, gear setup, and mental grit. A remarkable tale of perseverance and preparedness.

Thanks for permission to use photos from:
Standing behind bike with medal – by Fergus Coyle
Rounding the corner on bike – by Andy Cox
Thumbs up in sun glasses – by Aenea Petrie

16 Comments

  1. Very interesting to hear this from Ian. I was lucky enough to chat with him as he passed through Middleton in Teesdale on his way South on Tuesday. He was happy to stop and chat for a bit about his bike and luggage! Great achievement in awful conditions.

  2. I cant believe you guys threw all those questions at the poor guy 😂 . Hes doing double the speed of the 100hr people, so saves on sleep as well. Real discipline bravo.

  3. Fascinating. This all seems completely opposite to the info I hear from coaches – who use the motto "always keep eating". I like that motto but this is the second very good rider I've seen who is not following that. I suspect if you can get the training and adaptation right, you can not just survive but thrive on 1.5 gels an hour – 50g carbs let's say? – wouldn't work for long races but a couple of days it seems to

  4. Going low-carb is certainly something anyone doing these ultra-endurance or audax rides should consider. Ive been keto for nearly two years now consuming less than 50g of carbohydrate per day. I'm actually riding further and faster than I have ever done in nearly 40 years of cycling (70 in a few weeks). I did a 101 mile sportive yesterday at an average speed of just over 29 kph on just a two egg omelette in the early morning, a small oat bar with a coffee at a halfway stop and a few dextrose tablets late in the ride. I wasn't bonking at that point, I just took them just in case.

    In the past on a ride like that I would have routinely been consuming 60g carbs per hour and at a slower pace to boot. The advantages of low-carb are multiple because you are fuelling your effort on plentiful supplies of body fat and not having to carry and/or consume so much bulky carbs which incidentally are not good for health anyway.

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