#KÖNIGSKLASSE #yukka #werbung
@koenigsklasse abonnieren nicht vergessen! 🙂
Die Gen Z interviewt CXOs über ihr Leben:
Martin Grosse im PLUG AND PLAY TECH CENTER mit Oliver Berchtold und Andreas Pusch, Gründer von YUKKA Lab
Wie ist die Person hinter dem Titel? Was macht sie besonders? Wofür steht sie? Wie geht sie mit den heutigen Herausforderungen um und wie sieht die Welt aus ihrer Perspektive aus?
Wir setzen Werte in den Fokus, malen spielerisch ein Psychogramm aus der Brille der jungen Generation. Stellen ganz persönliche Fragen, die authentisch wirken lassen, weil man wieder das innere Kind in den Augen aufblitzen sieht. Und das wollen wir doch alle sehen. 🙂
Martin Grosse
https://www.linkedin.com/in/martingrosse
Oliver Berchtold
https://www.linkedin.com/in/oliverberchtold
Andreas Pusch
https://www.linkedin.com/in/andreas-pusch
YUKKA Lab
https://www.linkedin.com/company/yukkalabag
PLUG AND PLAY TECH CENTER
https://www.linkedin.com/company/plug-and-play-tech-center
Einblicke über den Tellerrand hinaus.
Präsentiert von Martin Grosse
https://www.linkedin.com/in/martingrosse
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Nächste Folge: Miriam Klepper mit Marlies Rasl, Gründerin & CEO TBR The Brand Residence
WANN? 16.06.2025
LINK: https://youtu.be/QDVrjEBPtj4
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HERZLICHSTEN DANK AN
Intro: @Stereotide – “In my Head”
Outro: https://www.red-audio.de
Produziert von KÖNIGSKLASSE#1
Im Auftrag von KÖNIGSKLASSE.
In Medienpartnerschaft mit Deutschlands größtem Studentenmagazin @audimaxmedien
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Hast du Fragen?
Schreibe einfach Dein Feedback in die Kommentare unter das YouTube-Video und drücke auf den Daumen nach oben, wenn dir die Folge gefallen hat!
Kanal abonnieren, Glocke drücken und immer dabei sein!
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https://www.audimax.de/koenigsklasse
https://www.königsklasse.eu
https://linktr.ee/koenigsklasse
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Zusammenfassung
Das Gespräch findet im Plug & Play Tech Center in München statt. Die Teilnehmer sind Oliver und Andreas, zwei Unternehmer, die sich zufällig in St. Gallen kennengelernt haben. Sie tauschen sich über verschiedene Themen aus, wie Morgenroutinen, Work-Life-Balance, Ängste, ihre Unternehmensgründung und Tipps für junge Menschen.
Morgenroutinen und Work-Life-Balance
Beide sind eher Abendmenschen und haben Schwierigkeiten, früh aufzustehen.
Sie versuchen, Auszeiten und Sport in ihren Alltag zu integrieren, was aber oft herausfordernd ist. Die Familie ist der zentrale Fokus, aber der Unternehmensalltag nimmt viel Zeit in Anspruch.
Ängste und Herausforderungen
Sie machen sich Sorgen um Themen wie Geopolitik, Klimawandel und die Entwicklung von KI.
Allerdings versuchen sie, das Positive und die Chancen zu sehen und nicht nur auf die negativen Nachrichten zu fokussieren.
Unternehmensgründung und Werdegang
Oliver und Andreas haben ihre Firma Jukka Lab aus einer Idee heraus gegründet, Stimmungen in Nachrichten zu messen. Sie nutzen KI-Technologie, um Unternehmen Transparenz über ihre ESG-Risiken zu bieten. Ihre Vision ist es, Informationen als “Währung” für Unternehmen nutzbar zu machen.
Tipps für junge Menschen
Wichtig sind Lernfähigkeit, Kreativität, Durchhaltevermögen und der Mut, eigene Ideen umzusetzen. Junge Menschen sollten sich nicht zu sehr an Erwartungen anderer orientieren, sondern ihren eigenen Weg finden. Grundlegende Fähigkeiten wie Sprachen und Mathematik bleiben auch in einer KI-dominierten Welt wichtig.
Fazit
Oliver und Andreas sind zwei engagierte Unternehmer, die versuchen, Herausforderungen im Privat- und Berufsleben zu meistern. Sie haben eine innovative Idee umgesetzt und wollen Unternehmen mehr Transparenz in Bezug auf Nachhaltigkeitsrisiken bieten. Ihre Erfahrungen und Ratschläge an junge Menschen zeigen den Wert von Lernbereitschaft, Kreativität und Durchhaltevermögen.
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#koenigsklasse
© & TM KÖNIGSKLASSE#1 2025
© & TM KÖNIGSKLASSE 2025
A beautiful day, it’s just starting to rain. How are you all doing? Hi Martin, we’re doing great. Hi Martin. I believe Günter Grass once said, rain connects. What actually connects us? Actually,
what connects us is START SUMMIT in St. Gallen,
where we spoke to each other by chance. have gotten to know each other, and that’s how it has come about here today. So I would say, St.
Gallen, where I also live. I believe the interview connects you and Andreas up to now. Otherwise, I don’t know what other similarities you have. We will find out. Where are we? At the Plug & Play Tech Center in Munich? That’s right. Exactly. And I would be very interested, of course, in what distinguishes you. So if If I can tell you, I’m totally tired today, I needed ten coffees. Are you also like this? How do you get up in the morning or do you not get out of bed? Well,
I am not a morning person either now. My parents come from the restaurant industry, so they are more night owls. So, Tomorrow a good coffee is already, let’s say, a priority. How about you? Without coffee and without a small breakfast, the day cannot start. Working deep into the night, No problem, but getting up early for the first flight out is always exhausting. So you don’t like getting up early? No. Well, it was actually… So I come from Switzerland and we have the company in Berlin. Yes in Berlin the rhythm is a bit like a little later than in Switzerland, so must I also have to adapt a little there. Nothing before nine. You should define early. Let’s talk about five, six, seven, eight, or about what time? In Switzerland, they go at seven. they start to work. You have to do that in our office, so there are already some who do that. but such a team call at seven would not be so politically appropriate. Yes,
yes, yes,
yes, yes,
yes, yes,
yes, Accepted. Getting up seven times a day, daughter, school, no other way. A daughter? One. Daughter. And how is work going? Difficult. My wife is self-employed. I am self-employed here with the company and you are always optimizing and somehow Finding solutions and needing breaks in between to somehow the family. to hold together again. But family is the central core, yes, that’s why everything. How, How do you organize your time off? Do you go on vacation often or how do you do it? weekly,
daily? What are your spots, where you say, “I’ll do this now, so that it benefits me”? goes? Yes, good, yes, I think vacation is central or trying not to disturb each other either. if it is not absolutely necessary. But it is just difficult, yes, in the founding team. It is mostly always something. So from that perspective, we have never managed without, I believe. But at least, We see more than my wife or speak more than my wife.
It’s a different topic. Is that like a second marriage, from that point of view, yes, one already misses each other after three days. Oh God. You have at least, new interview, you have at least every year the resolutions, What helps me move sports throughout the week? Because these are all the breaks in between. But you don’t even get to it. No, don’t get to it, far too little, far too rarely. But you try. And that’s what helps me the most. What are you doing there? Wow, everything possible. Top 3. Soccer. Tag, cycling, tennis. The camera loves running. I blink at you. Golf, ring between, extremely. relaxed, taking up too much time. This sometimes happens on weekends. Yes, many. many things. Play volleyball. So I have two boys, of whom we, Sport is actually about playing on the playground or elsewhere all day. That remains not much time for sports, but also not much energy left. So that’s actually quite good Movement. So, yes, I go to the gym or do stand-up paddling on Lake Constance. That’s how it is. When the weather is nice, a really cool break, yes. When was the last time you slid? or rocked? Every day. Yes?
Every day. Somewhere else. Yes,
yes, yes.
Yes, yes,
yes. Somewhere else. Yes,
yes, yes.
Yes. Yes.
Elsewhere. Yes,
yes, yes.
Elsewhere. Yes,
yes. Elsewhere.
Yes, yes,
yes. Elsewhere.
Yes, yes,
yes, yes.
Elsewhere. Yes,
yes, yes.
Yes, yes.
Yes, it’s as standard. So I am more of the dad who plays along and leads the way. Such a challenge, that would be better. would it be faster. Yes, exactly. Or else build a cave somewhere, or come up with some other game. That’s really daily, yes. But it’s also fun, yes. I enjoy doing it. Are there something that scares you? Yes, of course. So existential fears, yes, like, like, how does that build. One does not know about the political situation or yes, all the wars, that is already scary. I personally do not find the further development of AI for military purposes right now. so ideal or and dangerous from that yes there are many things that scare me yes especially when you two Do you have two children or are you already thinking about it, where is all this leading to, it’s already a rapid change and yes, I… I don’t think everything will turn out well, even when looking at the climate, I think it will. It’s difficult to turn back the hands of time, so I’m already wondering how all of that happens. changed and then also stabilized yes we measure as well as I believe definitely with the with the company risks outside and good if I look at Europe or Germany now Look,
of course, you can already start thinking about it at one point or another, but I I believe that is how art also goes into the water glass because I think you just like me That is always half full and not half empty so that the chances, the opportunities, the fun. does the positive massively take effect and the rest you have to manage and in the news it’s actually
Exactly the opposite, so we actually measure the news with Yucca Lab. Taxes and the news is actually exactly the
opposite, so we measure the news with the yucca lab.
mood but you just see that negative events are probably noticed ten times as much as the positive so we have events, for example, that can be systematically captured money laundering fraud on a Monday but there is also biodiversity protection or biodiversity loss and of course the catastrophe and the sensation are always more interesting than a company It does good yes and that is actually a pity because that for crime scene so that one is faced daily with, actually,
only negative news is showered with. And I I think that this does not only have positive effects. What does Biodiversity Protection mean and Loss? Yes, so if you for example, initiatives you make to enhance biodiversity promote, so any Protect areas or maintain biodiversity You are promoting by not relying on monocultures and such. continues, there are different Measures. And Loss would then, of course, be that you just Virgin forest or other protected natural areas in your business operations destroying, because you’re building something there. And that is the impact of each individual and of course from companies is of course on a much larger scale level. That’s a huge topic, what with sustainability today. Management or ESG means. I know that. Now we can join the conversation again. And what we actually do is, This is actually just on the reporting, that, what the companies say about oneself, but that is actually PR. So they naturally don’t say it. Yes,
we are only half as much now. corrupt and now we have the minimum wage increased by our child laborers. And there is a lack just the external view. The Outside-In perspective is. actually the news, so reports as here, then just uncover that there, for example even child labor is taking place. And that’s what we map in real time as an ESG score. And then you can compare that and say, okay,
the rating that is on the Reporting of the company is based, says, that’s all great, but you just a lot of exposure to money laundering, corruption or Forced labor stories, where the company, let’s say, as an actor is involved there. And that creates a transparency. That you as an individual can’t You can’t have because you are limited. on five, ten, fifteen articles that you read per day So you guys do that with AI as well, right? Exactly. AI does have the advantage. that they actually endless every day can read many news. We process over a million articles per day. She also goes through it, like a person, Sentence by sentence, identified, okay, Here is a company that is involved. as, let’s say, participant in an M&A event, as Acquirer, buys someone out, let’s say Novartis, Buys Roche, Roche is the acquired party. the event is in future tense, or, because it A market rumor is, for example, or in the past, or in the present, and the language is not very factually, but probable or Possible Language. And that is. more or less also that which a human we take from the text, and then we build from there four different professional scores, actually reduce the news to the what they would look at. So,
it’s actually exactly the same. As if you are briefing an assistant, what is important? for the business and your role, and he puts that in the news then for you together. Okay.
Do you understand yourselves as Investigative journalists with AI Somehow,
or not? So,
if I may ask Andreas? I think my wife is Notary-lawyer,
who would like, I think, to again or later investigative journalist become because it is a lot of fun. We are already Yes, it’s already a bit of this Truffle pig, if you translate that once, that you simply try things, to recognize early, and simply deliver the benefit to your customer before it others seen and perceived in width have.
And we see that because we originally come from asset management with the company as well, have early warning systems built, based on the change in mood, because you can measure that, why is our gut feeling just not not only mine, but ours all, and there Do you simply have advantages because you are faster, more efficient? are, and therefore. But it doesn’t actually have to do with Investigative journalism to do because we do not look at a single Story on. We write yes also nothing, but we document Just what is written, how much is being written about, and this transparency That’s not available anymore. I think it was Corona. best example that everyone has their filters Bubble finds facts that fit his opinion. and that is exactly in risk management or in the investment context in the job not really ideal. And how to inform oneself, I believe is the most underestimated process in a Company, because every employee is responsible for it themselves. But also privately? Yes, also privately. I think, as a company. do you want to, let’s say, ensure that everyone does it do to the best of one’s knowledge and conscience, and that is today no help. And therefore where does the name Jukka, the tree, actually come from He has roots, and he fetches. remove the minerals from the ground, the leaf and the branch, that is the business unit. and the employees need to, at most, let’s say, to grow. And this simply does not exist for information, but then you grab some from the air Articles that pass by. but that’s pretty random, right? And there we want to and can we for the first time a data-driven process offer, where you can see where there is the most Exposure to the topics, that are important for my job role and my company. And then you just start looking at it there. Just in four sentences. Do you manage it? Yes,
we manage that. Why did you found? So, I have used to build satellites, aircraft,
and Studied aerospace engineering, worked at Hedgehunts, what we noticed, moods are great important, no one can measure them. And 2000 is a long time ago now, 2002, new market, big Crash, financial crisis, I had at that time. Newspaper article cut out because I exactly what he wanted to measure, spins the Mood maybe to ideal Entry or exit points to identify, and that’s where the idea was born. Currently completely ahead, but at some point in 2014 in the Garage started with small teams, and then from 2017 highly professionally the whole thing pulled off properly. So it was a kind of Panini collectible album for…
Newspaper article? It was actually an attempt. whether this works at all, because one I learned in school that the news is already priced into the stock price, and that had to be checked first. and provide evidence that it is not so for the entirety of News, and that was precisely the garage phase from 2014 to 2017. and in 2017, it was actually repositioned, Where Christian, the CTO, and I joined Jukka, and then there was the vision, not just any kind of investment signal to do, but actually news to make measurable, and the width of the news in real time to analyze, and from this how to create a currency for every company.
How are the news going? Five times as much as the previous month, the news became more positive. Why were they in the news? Those are the events. and then we always continued developed,
also with companies, that we for example here about Plug & Play, where we are today are, then met, because those are the Experts, and they can then tell us, hey,
what you guys are doing is really exciting, could you also do this or that in the context analyze, and so one can actually from the investment vertical in the insurance industry with a news-based credit risk score with Swiss Re, and then came Universal Investment and has said, yes, great. what you do, you translate it News in the score, can you do that too make for the sustainability theme. And so you actually come across. the customers to various use cases and products, and that is actually the lab part, To add to that, UK is the tree. with the information supply, and Lab actually stands for okay, we understand about NLP and AI and news data. you understand about your business, and can We say, yes,
here, here,
and here we can gain a competitive advantage if you do that could make unique. So, important question in the King class is always, do you remember what you wanted to become, When you were small? Let’s start with you. Indian. Why? Because I thought Winnetou was super cool, he had In the horse a gun, and he was in nature. And now? Then it became a workshop of Native Americans. and now I am actually what I wanted to do, entrepreneur, which is ultra-exciting, so at the cross-section of technology, Financial and media trends, That is actually where the future is. just developed. And you? Oh, that Sounds pretty similar now, I am startled. And the Indians had found old photos. also sitting in the tent, quite exciting. Something, that’s why I studied satellite engineering. something about space travel up there. But eventually very quickly the topic self-employed entrepreneur. Why?
To build something of one’s own there. because I simply saw it in the environment lived, I have noticed, and it’s just a lot, so for me the much more exciting and cooler Challenge is. Where do you see yourselves in five years? Personally. Personally? Five years, yes, so still Biocollab, and we hope, of course, that by then on a global Have raised the level, and have scaled the company, and of course also managed all the growth, and have made it into a profitable medium-sized business. And that would be the goal in five years, I think, that we also in the constellation to success further and bring to new shores. I would expand it. because that is the company, yes, for myself, again the family as a foundation, that everyone is healthy, that we are doing well, No war at the doorstep, that we somehow about the actual Things,
because life is very beautiful, really.
To be able to think, and It is always work and business. This is the world peace map. No, but it’s always a blend of work and business. What are the actual things? Together. What are the actual topics? Family is always important to us. Family is first, because when family If you are not doing well, your business is also not doing well. In daily doing then obviously way too much. Business, because the company is still first. What would be your top 3 tips for young people today? Yes, so I think, one must learn how to learn. must, but I believe the factual knowledge, the five Points, how a marketing plan should look like hat, that doesn’t bring anything anymore, that is there on the internet, but one must acquire the ability to learn new things, and I think, then stand today the young people actually all doors open. Software Can you actually get everything for free try out, and one must have ideas have and implement, and I I believe, this quality of being a maker, that is the real thing. yes, let’s say, rare talent, and yes, convincing people, maybe more personal Competencies in dealing with people. Creativity, and being able to learn things, these are the Core Skills, because in everything else actually AI is better, I would Just say it. I would summarize, open-minded, no matter. with which facets, languages is an important Topic that you, no matter with whom communicate, other spaces somehow addresses, feel comfortable, yes,
and otherwise, if you have ideas, Can AI now speak languages, or? Eventually, yes, but nevertheless, and otherwise, if you have ideas, or Dream and you want to do things, but bite there firm, and implement them as well, and don’t let yourself irritate, and go this find a way, and seek help instead, and Don’t give up so quickly on things. Fail fast, or,
is indeed a bit of a worn-out one Sentence, but I think that is actually for Young people important, not to have the pressure to fail. I think right now, in the DACH region, we are struggling. so that still, that one just Yes, a little of what one thinks. what is expected of someone, because one will not fail, and that is mostly not what one actually want. So, most people do not dare to talk about it to think, and then also to dream follow, and I believe, in the end from day would be the important thing, yes. That they do something, what they actually like to do, because one but then spends the majority of his life as well so that, and yes, one should choose that well, and I Just see that, yes, after. I just snagged a job at the university. is,
and that it’s a bit random is where you end up, yes. And you should already Make a little more thoughts, yes. And one should probably still do it today anyway To learn a lot for oneself, for one’s brain. and its mind and so, even if the AI comes, because the one is not replaced, and Even if it is replaced, one has no control. more, right? My daughter curses me, because we regularly 17 bad 13, also Math, stories, Calculate do, because, clear, the computer. the pockets, the does all, but you should so the basics still can continue by yourself, and not always rely on an AI, which will then do everything for us control, leave, yes. What would What does your mom say about you? Partially very Consistent in what I do, when I do, I do too often her promises, because I her to help and to do and to act, and then somehow this is too late then, because other things If it were to happen, I would sign it for her. But otherwise quite well done, I think. Cool. And do you still learn something from your kids today?
And if yes, what is that? Yes, I believe that at the moment the children are not so good.
No, one can learn well from them. So I think. What does that mean? Yes, that I not so many thoughts about the morning and what else do I still have to do, do, but yes, they want to play now and at the moment fully expand,
and that means at the moment to enjoy. And I believe, if you can do that, then you have all these burnout mental issues already mastered, because I think that is what we have forgotten. Also means to put down the iPhone sometimes, and then really, yes,
with the people who are in the room. to focus on that making the best of it. And that’s what children can do extremely good. And they can also enjoy everything, thus to the whole small things, a little beetle crawling around there. And I think we have lost that a little. One has seen everything, everything has already been done, and That way you lose a little bit of the eye for, oh, okay, that is Fascinating, isn’t it? And you don’t even notice it anymore. so true. I believe you notice by the kids much faster, that there are many other things important are the ones to take care of can take care of and which one should also take care of. That it goes better again as well. Also mindfulness. Yes. And the rest, yes, I am now. partially,
she is in the eighth grade, You now have schoolwork again. You are in the eighth grade. I do almost everything by myself, but that is also again such a recap, to things again to perceive. Thank you, Oliver! Martin, thank you!