✨ Say hello to Cycling UK’s brand-new look!
A bold, optimistic and inclusive look that reflects who we are, what we stand for, and where we’re going.
It’s a step towards making cycling feel welcoming, safe, inclusive and accessible to all.
For her. For him. For them. Even the four-legged crew with ears flapping in the breeze.
🌅 Our new logo combines a cycle cog and horizon line, symbolising a new dawn for cycling in the UK.
💬 Our new tagline ‘ride with us’ is an open invitation to be part of a growing movement.
Because cycling isn’t just for those who call themselves cyclists.
It’s for school runs, countryside spins, city commutes, first-time pedallers, all of us.
It’s not just a rebrand — it’s a movement.
Ready to roll? Hit share and #RideWithUs
👉 cyclinguk.org
#CyclingUK #BrandRefresh